Yaoqi Guo: Prioritizing User Experience
Yaoqi Guo observed that many gaming companies did not sufficiently focus on user experience and satisfaction. Recognizing gaming as more than just a hobby for many players, he believed that game design should create a sense of community and personal growth, allowing players to immerse themselves deeply in the gaming world.
Fostering Employee Innovation
Key to Top Games Inc.'s success is not just the focus on user experience but also the contribution of its dedicated employees. Yaoqi Guo values the innovative potential of his team, providing training camps and platforms for skill development. He fosters a workplace environment that encourages growth and creativity, believing that employee innovation is crucial for the company's progress.
The Development Philosophy of Top Games Inc.
Benjamin Gifford, the Executive Vice President of Top Games Inc., holds that great ideas can come from any team member. He encourages exploring different business facets and continuous improvement. The company's development philosophy is to pursue excellence rather than perfection, as striving for the latter could hinder their ability to keep up with fast-paced market changes. Under Yaoqi Guo and Benjamin Gifford's leadership, Top Games Inc. has released several high-quality games like “Mafia Origins” and “Z Plague,” achieving significant acclaim.
Integrated Marketing Strategy
Yaoqi Guo has implemented an integrated marketing strategy that combines various media channels. Despite this, the company's primary focus is on designing games that resonate with players. He emphasizes the goal of creating outstanding gaming experiences and nurturing a robust gaming community, which has led to a large, satisfied user base and increased the company's reputation and visibility.
Today, Top Games Inc. stands as a prominent figure in the gaming industry, consistently releasing acclaimed games such as the award-winning EVONY. Their dedication to innovation and excellence has established them as industry leaders, with their influence continually growing.
